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Issue Title
 
Vol 10, No 2 (2011): SEPTEMBER 2011 STUDENT PARENT PERCEPTION TOWARDS CONSUMER BASED BRAND EQUITY Abstract   PDF
Jilly Jo Haryanto, Andy Susilo Lukito Budi
 
Vol 9, No 1 (2010): MARCH 2010 STUDI DESKRIPTIF MENGENAI ZONA TOLERANSI PENGGUNA KARTU SIM CARD Abstract   PDF
Juliani Dyah Trisnawati, Ema Andajani, Budhiman Setyawan
 
Vol 4, No 2 (2005): SEPTEMBER 2005 STUDI EKSPLORATORI REFERENCE PRICE DAN FAKTOR YANG BERPERAN DALAM KEPUTUSAN KONSUMEN TENTANG HARGA Abstract   PDF
Dudi Anandya
 
Vol 12, No 1 (2013): March 2013 STUDI FENOMENOLOGI EKSPLORASI MODEL PENGAMBILAN KEPUTUSAN KONSUMEN ANAK PADA KONSUMSI JAJANAN SEKOLAH Abstract   PDF
Anna Triwijayati
 
Vol 8, No 2 (2009): SEPTEMBER 2009 SYSTEM DYNAMIC ANALYSIS PERSPECTIVE IN DESIGNING THE SUSTAINABLE MOUNTAIN TOURISM MANAGEMENT MODEL Abstract   PDF
Rudy Aryanto, Haryadi Sarjono
 
Vol 1, No 2 (2002): September 2002 TELAAH KONSEP MANAJEMEN STRATEGIK ANTARA PORTER DAN HAMEL DAN PRAHALAD Abstract   PDF
Johny Rusdiyanto
 
Vol 7, No 1 (2008): MARCH 2008 TEORI PECKING ORDER PADA KONDISI HIGH UNCERTAINTY DAN LOW UNCERTAINTY Abstract   PDF
Kumiati Oetama, Deddy Marciano, Liliana Inggrit Wijaya
 
Vol 3, No 2 (2004): SEPTEMBER 2004 TEST OF FISHER EFFECT IN A CASE OF INDONESIA: FURTHER EVIDENCE Abstract   PDF
Suyanto .
 
Vol 20, No 1 (2021): MARCH 2021 The analysis of entrepreneurship course towards entrepreneurship intention of the students Abstract   PDF
Charly Hongdiyanto
 
Vol 14, No 1 (2015): MARCH 2015 THE ANALYSIS OF FACTORS WHICH INFLUENCE THE MANAGERIAL AND INSTITUTIONAL OWNERSHIP ON BASIC INDUSTRY AND CHEMICAL SECTORS AT INDONESIA STOCK EXCHANGE 2010 - 2014 Abstract   PDF
Andrena Novita Santoso, Werner R. Murhadi, Endang Ernawati
 
Vol 14, No 2 (2015): SEPTEMBER 2015 THE ANTECEDENT AND IMPACT OF GREEN BRAND EQUITY ON HONDA MOTORCYCLE WITH PROGRAMMABLE FUEL INJECTION TECHNOLOGY IN SURABAYA Abstract   PDF
Michael Saputra Prajugo
 
Vol 21, No 1 (2022): March 2022 The Comparison of The Islamic and Conventional Bank Performance before and During Covid-19 Pandemic in Indonesia Abstract   PDF
Sebastiana Viphindrartin, Regina Niken Wilantari, Suryaning Bawono
 
Vol 15, No 1 (2016): MARCH 2016 THE CONSUMER’S ATTITUDES TOWARDS WEB ADVERTISING ON TOURISM MALAYSIA WEB ADVERTISEMENT: LITERATURE REVIEW AND HYPOTHESIS Abstract   PDF
Bahtiar Mohamad, NurSyuhadaRahimi ., ShamsuDauda Abdu
 
Vol 21, No 2 (2022): September 2022 The contribution of monetary rewards, social rewards and promotions on worker performance(small-business of textile and its products) Abstract   PDF
Firman Fauzi, Inka May Dorry
 
Vol 16, No 2 (2017): SEPTEMBER 2017 THE DYNAMICS OF CHANGES IN RETURN OF STOCKS ON FOOD AND BEVERAGES COMPANIES REGISTERED IN INDONESIA STOCK EXCHANGE Abstract   PDF
Sriyono ., Hana Suciwati
 
Vol 13, No 2 (2014): SEPTEMBER 2014 THE EFFECT OF BIOGRAPHICAL CHARACTERISTICS AND CULTURAL DIVERSITY ON PERFORMANCE (Survey: Civil Servants of Lubuk Linggau Government) Abstract   PDF
Maulana .
 
Vol 10, No 2 (2011): SEPTEMBER 2011 THE EFFECT OF BOARD DIVERSITY ON FINANCIAL PERFORMANCE OF EMPLOYER’S PENSION FUND Abstract   PDF
Apriani Dorkas Rambu Atahau, Supatmi .
 
Vol 12, No 2 (2013): September 2013 THE EFFECT OF BRAND AWARENESS, BRAND ASSOCIATION, AND PERCEIVED QUALITY ON THE DECISION OF CHOOSING STATE UNIVERSITY IN SURABAYA Abstract   PDF
Ria Astuti Andrayani, Sri Setyo Iriani, Purwohandoko Purwohandoko
 
Vol 15, No 2 (2016): SEPTEMBER 2016 THE EFFECT OF BRAND IMAGE ELEMENTS ON PRICE PREMIUM AND BRAND LOYALTY OF SAMYANG BRAND INSTANT NOODLE IN SURABAYA Abstract   PDF
Ing Erviana, Dudi Anandya, Indrarini .
 
Vol 14, No 1 (2015): MARCH 2015 THE EFFECT OF CAPITAL STRUCTURE ON THE VALUE OF A BUSINESS ENTITY WITH QUADRATIC MODEL TESTING IN PROPEERTY, REAL ESTATE AND BUILDING CONSTRUCTION SECTORS Abstract   PDF
I Putu Suryawan, Putu Anom Mahadwartha
 
Vol 10, No 2 (2011): SEPTEMBER 2011 THE EFFECT OF CONSUMER FACTORS AND STORE IMAGE WHICH IS MODERATED BY PLB IMAGE TOWARDS PLB PURCHASE INTENTION Abstract   PDF
Maria Patricia Gautama, Jony Oktavian Haryanto
 
Vol 13, No 1 (2014): MARCH 2014 THE EFFECT OF CUSTOMER EXPERIENCE DESIGN, RELATIONSHIP QUALITY, AND EMOTION CONNECTION ON LOYALTY Abstract   PDF
Elia Ardyan
 
Vol 20, No 1 (2021): MARCH 2021 The effect of good corporate governance and foreign ownership as a moderating variables on the board interlocking on financial performance Abstract   PDF
Natalie Winter, Werner Ria Murhadi, Mudji Utami
 
Vol 19, No 2 (2020): SEPTEMBER 2020 The Effect of Good Corporate Governance Towards Idiosyncratic Risk Abstract   PDF
Cintya Yuliana Limantara, Werner R. Murhadi, Liliana Inggrit Wijaya
 
Vol 13, No 2 (2014): SEPTEMBER 2014 THE EFFECT OF IMAGE AND SERVICE QUALITY ON CUSTOMER COMMITMENT WITH TRUST MEDIATION (A Study at PUSKESMAS In-Patients, Jakenan, Regency of PATI) Abstract   PDF
R.A. Marlien, Alimuddin R R, Ali Muslihin
 
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