Vol 25, No 2 (2026)

July 2026 (Online First)

DOI: https://doi.org/10.24123/mabis.v25i2

Table of Contents

Articles

Celebrity advocacy in K-pop: social influence, religiosity, performance expectancy, and empathy as drivers of donation intention in the Jae Park–PRCF campaign
Ferina Maria Arne Saraun, (Universitas Katolik Indonesia Atma Jaya Indonesia)
Ari Setiyaningrum, (Universitas Katolik Indonesia Atma Jaya Indonesia)
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10.24123/mabis.v25i2.1051 Abstract views : 0 | PDF views : 0
Corporate culture as a strategic driver of employee performance: a systematic review of empirical evidence
Nofrizal Nofrizal, (Universitas Negeri Padang Indonesia)
Yunia Wardi, (Universitas Negeri Padang Indonesia)
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10.24123/mabis.v25i2.1038 Abstract views : 0 | PDF views : 0