Vol 22, No 1 (2023)

March 2023

This issue has been available online since 21st March 2023 for the regular issue of March 2023. All articles in this issue (8 original research articles) were authored/co-authored from 2 countries (Indonesia, Pakistan).

Articles

Effectiveness of Digital Music Platforms’ Social Media Interaction on Advertising Trust Using Cognitive Aspects

Alviana Aslama Anantia, _{(Universitas Trisakti
Indonesia)}
Yolanda Masnita, _{(Universitas Trisakti
Indonesia)}
Kurniawati Kurniawati, _{(Universitas Trisakti
Indonesia)}

PDF PDF

1-16

10.24123/jmb.v22i1.624

Abstract views : 1776 |

PDF views : 92 |

PDF views : 143

Impact of service quality dimensions on student satisfaction

Suroto Suroto, _{(STIE Adi Unggul Bhirawa Surakarta
Indonesia)}
Tri Nurdyastuti, _{(STIE adi Unggul Bhirawa Surakarta
Indonesia)}

PDF (Bahasa Indonesia)

17-26

10.24123/jmb.v22i1.564

Abstract views : 282 |

PDF views : 129

The coffee charm: understanding the relationship between product design dimensions and Willingness to buy from Starbucks

Bobby Ardiansyahmiraja, _{(Fakultas Bisnis dan Ekonomika
Universitas Surabaya
Indonesia)}
Siti Rahayu, _{(Fakultas Bisnis dan Ekonomika
Universitas Surabaya
)}

PDF

27-34

10.24123/jmb.v22i1.686

Abstract views : 586 |

PDF views : 82

Post global pandemic and national paradigm of resilience of Indonesian SMEs

Nuzulul Fatimah, _{(Sekolah Tinggi Ilmu Ekonomi Mahardhika Surabaya
Indonesia)}
Muhammad Gunawan Wibisono, _{(Sekolah Tinggi Ilmu Ekonomi Mahardhika Surabaya
Indonesia)}
Abid Fareed, _{(National College of Business Administration and Economics Lahore Pakistan
Pakistan)}

PDF

35-53

10.24123/jmb.v22i1.618

Abstract views : 279 |

PDF views : 86

Analyzing the measurement of employee performance with human resources scorecard and AHP

Happy Wanda Aisyah, _{(Universitas Pembangunan Nasional "Veteran" Jawa Timur
Indonesia)}
Didi Samanhudi, _(
)

PDF

54-62

10.24123/jmb.v22i1.592

Abstract views : 291 |

PDF views : 163

Analysis of innovation readiness level in SME exporting crafts sub-sector on furniture in Yogyakarta

Sugeng Santoso, _{(MERCU BUANA UNIVERSITY
Indonesia)}
Lisa Safirah Bella Donna, _{(MERCU BUANA UNIVERSITY
Indonesia)}
Indah Kayani, _{(MERCU BUANA UNIVERSITY
)}
Imanuel Cahyanugraha, _{(MERCU BUANA UNIVERSITY
)}
Derri Arfiandi, _{(MERCU BUANA UNIVERSITY
Indonesia)}
Djujuk Aryati, _{(MERCU BUANA UNIVERSITY
Indonesia)}

PDF

63-79

10.24123/jmb.v22i1.585

Abstract views : 355 |

PDF views : 148

Analysis of influence factor of service quality and taxpayer satisfaction in reporting e-SPT

Nobertus Purnomo Lastu, _{(politeknik ubaya
Indonesia)}

PDF (Bahasa Indonesia)

80-91

10.24123/jmb.v22i1.510

Abstract views : 224 |

PDF views : 85