Article Metrics
Abstract view : 9 timesData citation
Liao, Y. K., Wu, W. Y., & Pham, T. T. (2020). Examining the moderating effects of green marketing and green psychological benefits on customers’ green attitude, value and purchase intention. Sustainability, 12(18), 7461. Li, G., Yang, L., Zhang, B., Li, X., & Chen, F. (2021). How do environmental values impact green product purchase intention? The moderating role of green trust. Environmental Science and Pollution Research, 28, 46020-46034. Luo, B., Sun, Y., Shen, J., & Xia, L. (2020). How does green advertising skepticism on social media affect consumer intention to purchase green products?. Journal of Consumer Behaviour, 19(4), 371-381. Sun, Y., & Wang, S. (2020). Understanding consumers’ intentions to purchase green products in the social media marketing context. Asia pacific journal of marketing and logistics, 32(4), 860-878. Hanss, D., & Doran, R. (2020). Perceived consumer effectiveness. Responsible consumption and production, 535-544. Jaiswal, D., Kaushal, V., Singh, P. K., & Biswas, A. (2020). Green market segmentation and consumer profiling: a cluster approach to an emerging consumer market. Benchmarking: An International Journal, 28(3), 792-812. Cheng, C. C., Chang, Y. Y., Tsai, M. C., Chen, C. T., & Tseng, Y. C. (2019). An evaluation instrument and strategy implications of service attributes in LOHAS restaurants. International Journal of Contemporary Hospitality Management, 31(1), 194-216. Errichiello, O., &Zschiesche, A. (2022). Green consumption. In Green Branding: Basics, Success Factors And Instruments For Sustainable Brand And Innovation Management (pp. 17-57). Wiesbaden: Springer Fachmedien Wiesbaden. Choi, S., & Feinberg, R. A. (2021). The LOHAS (lifestyle of health and sustainability) scale development and validation. Sustainability, 13(4), 1598. Manalu, F. A., Dewi, R. S., &Nugraha, H. S. (2023). DETERMINANTS OF GREEN PURCHASE INTENTION AMONG BEAUTY PRODUCT CONSUMERS IN BATAM CITY. Jurnal Ekonomi, 12(3), 1542-1549. Pop, R. A., Săplăcan, Z., & Alt, M. A. (2020). Social media goes green—The impact of social media on green cosmetics purchase motivation and intention. Information, 11(9), 447. Liu, M. T., Liu, Y., & Mo, Z. (2020). Moral norm is the key: An extension of the theory of planned behaviour (TPB) on Chinese consumers' green purchase intention. Asia Pacific Journal of Marketing and Logistics, 32(8), 1823-1841. Appel, G., Grewal, L., Hadi, R., & Stephen, A. T. (2020). The future of social media in marketing. Journal of the Academy of Marketing science, 48(1), 79-95 Sajid, S. I. (2016). Social media and its role in marketing. Vrontis, D., Makrides, A., Christofi, M., &Thrassou, A. (2021). Social media influencer marketing: A systematic review, integrative framework and future research agenda. International Journal of Consumer Studies, 45(4), 617-644. Li, F., Larimo, J., &Leonidou, L. C. (2021). Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda. Journal of the Academy of Marketing Science, 49, 51-70. Nadanyiova, M., Gajanova, L., &Majerova, J. (2020). Green marketing as a part of the socially responsible brand’s communication from the aspect of generational stratification. Sustainability, 12(17), 7118. Dash, G., Sharma, C., & Sharma, S. (2023). Sustainable marketing and the role of social media: an experimental study using natural language processing (NLP). Sustainability, 15(6), 5443. Sharma, C. S., & Sharma, N. (2017). Relationship between consumers’ spirituality and green purchasing intentions: The mediation effect of perceived consumer effectiveness. IIM Kozhikode Society & Management Review, 6(2), 204-214. Buerke, A., Straatmann, T., Lin-Hi, N., & Müller, K. (2017). Consumer awareness and sustainability-focused value orientation as motivating factors of responsible consumer behavior. Review of Managerial Science, 11, 959-991. Majeed, Muhammad Ussama, et al. "Green marketing approaches and their impact on green purchase intentions: Mediating role of green brand image and consumer beliefs towards the environment." Sustainability 14.18 (2022): 11703. De Canio, F., Martinelli, E., &Endrighi, E. (2021). Enhancing consumers' pro-environmental purchase intentions: the moderating role of environmental concern. International Journal of Retail & Distribution Management, 49(9), 1312-1329. Kamalanon, P., Chen, J. S., & Le, T. T. Y. (2022). “Why do we buy green products?” An extended theory of the planned behavior model for green product purchase behavior. Sustainability, 14(2), 689. Waris, I., & Hameed, I. (2020). An empirical study of purchase intention of energy-efficient home appliances: The influence of knowledge of eco-labels and psychographic variables. International Journal of Energy Sector Management, 14(6), 1297-1314. Tan, Z., Sadiq, B., Bashir, T., Mahmood, H., & Rasool, Y. (2022). Investigating the impact of green marketing components on purchase intention: The mediating role of brand image and brand trust. Sustainability, 14(10), 5939. Matharu, M., Jain, R., & Kamboj, S. (2020). Understanding the impact of lifestyle on sustainable consumption behavior: a sharing economy perspective. Management of environmental quality: An international Journal, 32(1), 20-40. Lendvai, M. B., Kovács, I., Balázs, B. F., & Beke, J. (2022). Health and environment conscious consumer attitudes: Generation Z segment personas according to the LOHAS model. Social Sciences, 11(7), 269. Greenwood, M., Prior, S., Shearer, T., Walkem, K., Young, S., ... & Walker, K. (2020). Purposive sampling: complex or simple? Research case examples. Journal of research in Nursing, 25(8), 652-661. Berndt, A. E. (2020). Sampling methods. Journal of Human Lactation, 36(2), 224-226. Mazhar, S. A., Anjum, R., Anwar, A. I., & Khan, A. A. (2021). Methods of data collection: A fundamental tool of research. Journal of Integrated Community Health (ISSN 2319-9113), 10(1), 6-10. Roopa, S., & Rani, M. S. (2012). Questionnaire designing for a survey. Journal of Indian Orthodontic Society, 46(4_suppl1), 273-277. Mazhar, S. A., Anjum, R., Anwar, A. I., & Khan, A. A. (2021). Methods of data collection: A fundamental tool of research. Journal of Integrated Community Health (ISSN 2319-9113), 10(1), 6-10. Tanujaya, B., Prahmana, R. C. I., & Mumu, J. (2022). Likert scale in social sciences research: Problems and difficulties. FWU Journal of Social Sciences, 16(4), 89-101. Memon, M. A., Ramayah, T., Cheah, J. H., Ting, H., Chuah, F., & Cham, T. H. (2021). PLS-SEM statistical programs: a review. Journal of Applied Structural Equation Modeling, 5(1), 1-14. Kamis, A., Saibon, R. A., Yunus, F., Rahim, M. B., Herrera, L. M., & Montenegro, P. (2020). The SmartPLS analyzes approach in validity and reliability of graduate marketability instrument. Social Psychology of Education, 57(8), 987-1001. Schrepp, M. (2020). On the Usage of Cronbach's Alpha to Measure Reliability of UX Scales. Journal of Usability Studies, 15(4). Shrestha, N. (2021). Factor analysis as a tool for survey analysis. American Journal of Applied Mathematics and Statistics, 9(1), 4-11. Rasoolimanesh, S. M. (2022). Discriminant validity assessment in PLS-SEM: A comprehensive composite-based approach. Data Analysis Perspectives Journal, 3(2), 1-8. Wibowo, A., Chen, S. C., Wiangin, U., Ma, Y., and Ruangkanjanases, A. (2020). Customer Behavior as an Outcome of Social Media Marketing: The Role of Social Media Marketing Activity and Customer Experience. Journals: Sustainability, 13(1), 1-18. DOI: 10.3390/su13010189. Xie, S., and Madni, G. R. (2023). Impact of Social Media on Young Generation’s Green Consumption Behavior through Subjective Norms and Perceived Green Value. Journal: Sustainability, 15(4), 3739. DOI: https://doi.org/10.3390/su15043739. Norman, P., and Pickering, C. M. (2019). Factors Influencing Park Popularity for Mountain Bikers, Walkers And Runners As Indicated by Social Media Route Data. Journal of Environmental Management, 249. DOI: https://doi.org/10.1016/j.jenvman.2019.109413. Kuswati, R., Purwanto, B. M., Sutikno, B., dan Aritejo, B. A. (2021). Pro-Environmental Self-Identity: Scale Purification in the Context of Sustainable Consumption Behavior. Eurasian Business and Economics Perspectives, Proceedings of the 30th Eurasia Business and Economics Society Conference, 173-185. DOI:10.1007/978-3-030-65147-3_12 Eurasian Business and Economics Perspectives. Eurasian Studies in Business and Economics (2021), vol 17. pp 173-185. Springer, Cham. Eurasian Business and Economics Perspectives. Eurasian Studies in Business and Economics (2021), vol 17. pp 173-185. Springer, Cham. Gading, W. T., Kuswati, R., Achmad, N., and Lestari, W. D. (2024). Does Attitude Matters in the Relationship of Green Brand Positin and Green Brand Knowledge on Switching Intention of Green Product?. Jurnal of Business and Management Studies, 6(1), 182-193
Refbacks
- There are currently no refbacks.
Copyright (c) 2025 Kesha Dewi Nur Rahmadani, Candra Kusuma Wardana, Nadiatul Husna

This work is licensed under a Creative Commons Attribution 4.0 International License.
This work is licensed under a Creative Commons Attribution 4.0 International License. ISSN: 1412-3789. e-ISSN: 2477-1783.
![]() | ![]() | ![]() | |
![]() | ![]() | ![]() | ![]() |









