Mandasyari, Claudea, Faculty of Economics & Business, Universitas Bengkulu, Bengkulu, Indonesia

• Vol 25, No 3 (2026): November 2026 (Online First) - Articles
  The effect of brand image, shopping lifestyle, flash sale and e-WOM on impulse buying among Tiktok users
  Abstract  PDF

This work is licensed under a Creative Commons Attribution 4.0 International License. ISSN: 1412-3789. e-ISSN: 2477-1783.